Cakes & Madeleines

Cakes are beloved globally and are served everywhere. They can be sold in most grocery stores, convenience stores or supermarkets. There are stores specifically working in the sale and distribution of cakes, and such stores usually offer birthday and wedding cakes. There are big brands selling cake products and making up most of the cake market in retail sales. The private labels can take advantage of the opportunity that is the vast cake market. The dessert and confectionery market are mostly upheld by cake sales. Supermarkets have developed their own in-store bakery because of the rise in cake consumption and distribution. Supermarkets are also hopping on the private label trend and the cake market is perfect for it.

This confectionery dessert food is made from flour, sugar, and other ingredients, then it is usually baked. Cakes now cover a wide range of preparations that can be simple or elaborate. The most common cake ingredients are flour, sugar, eggs, butter / oil / margarine, liquid, activating agents (baking soda / powder). Usual added ingredients or flavors are dried, candied, or fresh fruit, nuts, cocoa, vanilla extract. Cakes are often filled with fruit preserves, nuts or pastry cream. They are iced with buttercream or other icings. Often, they are decorated with marzipan, piped borders, or candied fruit. Cake is often a celebratory dishes for special occasions, like weddings, anniversaries, and birthdays. Cakes can be very customizable and made from various ingredients, topped with different flavors. Common types of cakes are sponge cakes / foam cakes, chiffon cakes; chocolate cakes, butter cakes, fudge cakes, coffee cake, baked flourless cakes, cheesecakes, butter or oil layer cakes, yeast cakes.