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Superfoods derived their name from the fact that these foods are considered especially healthy with many benefits and remarkable nutrient density. In short, they have super health benefits and therefore are called superfoods. They are foods which should be essential and an important part of all of our diets. They are in high demand among health-conscious consumers.
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+49 2632 8100303The consumer demand for superfoods
Superfoods are foods or products which promise a lot of health benefits and nutritional value. Superfoods have increased in consumption and market shares. The new demands and developments in the food market are healthy, transparent, organically-grown, and nutrient-rich products. Consumers are more health-conscious and demand more transparency for their food products. The new diet fad or trends are superfoods. They sell everywhere in high amounts. These products, because of their perceived health benefits, are quite expensive. With a private label you can offer all these categories of healthy, nutrient-rich and organically-grown products that would be affordable to the consumer.
Product category description
Superfoods are usually plant-based foods but they can also be certain fish and dairy. They are thought to be nutritionally dense and thus good for one's health. Some of the most mentioned 'superfoods' are blueberries, salmon, kale and acai. Superfoods is not an official food category, so there is no official categorization of foods considered as superfoods. Superfruits are considered as a subset of superfoods, first coined in 2004. The superfood products contain a variety of nutrients, like antioxidants. They have healthy fats, fiber, and phytochemicals, all considered to have crucial health benefits.
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