Meat Replacers

Meat replacers

Private label meat replacements

Meat replacements are increasing in demand among consumers in most of the world. Plenty of national brands have incorporated these meat replacers for sale since an increase in consumption. Private labels are developing the same products for production and sale. Developing new private-label brands gives consumers more choices and promote private-label meat replacements. Improving the market and exploring new private-label options is a strategy for growing plant-based sales. Retailers and manufacturers are developing new and more-in-demand met products to drive growth. There is a further rise in the premium quality of private label products, specifically health, health-aware, wellness, and vegan food which are driving consumer demand. Private label products with production origin labels, like organic or locally produced, are responding well to consumer demand with lower-cost premium products.

Meat replacements are based on vegetarian recipes from wheat gluten, rice, mushrooms, legumes, tempeh, yam flour, or pressed-tofu, with added flavor to make it taste like real meat products. Meat replacement products can be plant-based meat, dairy-based, derived from fungi, fruit-based, legume-based, and more. An omnivorous diet is the most common diet across the world, with non-meat diets a tenth of the global population. Usually, these meat replacements or plant-based meat products are designed for omnivores who wish to sometimes skip a beef burger, occasionally or who are developing an interest to move away from meat in general. That mostly how these products were marketed. For those seeking products that don’t taste or look like true meat, these products are not appealing. There is now a bigger opportunity for private labels to get more creative with vegetables, grains, or legumes to meet these needs.

Consumption and growing popularity