Milk

Milk is a nutritious dairy liquid with a wide availability for private labeling by professional milk producers. This dairy product is one of the most frequently purchased and consumed products. Milk represents a massive potential for the private label market.

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Example Products

Private label milk

Private and white label milk products can be very profitable and show great potential in further development and growth of the industry on the market. Private label milk products accounts for some 70% of all market shares of milk products in retail establishments and stores. Because of the widespread distribution and demand for milk products there are many high quality professional private label manufacturers that provide the best products for their customers. The dairy industry has benefited greatly thanks to the overwhelming success and popularity of private label milk and dairy products.  

Biggest contributors to the milk and dairy industry

The majority of the world’s milk consumers come from Europe. Usually, it is the Scandinavian countries that rank the highest, but in 2018 it was Belarus and Ukraine. Unlike the USA, Europe has a very small percentage of lactose intolerant people which has resulted in a larger consumption of milk and dairy products. The most popular and accessible type of milk is cow’s milk and in 2019 most of it was produced by Europe and United States, mainly California and Wisconsin. The biggest consumers of cow’s milk in 2019 were the EU, the United States, India, China, Brazil, Russia, Ukraine, Mexico, Japan, Canada, Australia, Argentina and South Korea. However India has the biggest impact on the global milk and dairy market, having the largest milk production and being the leading exporter of skimmed milk powder. The industry is constantly growing and creates opportunities for private label manufacturers to capitalize on it.

Variety of milk and dairy products

Manufacturers often offer other types of milk alongside regular cows’ milk. Types of milk include whole milk, skim milk, low-fat, reduced-fat, and even ones mixed with flavors like chocolate milk. Milk can be also differentiated by the animal it comes from, such as goat milk, buffalo milk, sheep milk, or camel milk. Because of consumers health-conscious there is a high demand for lactose-free and dairy-free products and the industry has a lot to offer ranging from soy, oat, hemp, coconut and even rice milk which all have great health benefits and are animal friendly. Milk is full of nutritional value and can have nutritious additives like vitamin D and protein. It can come as condensed or evaporated milk.

In the private label market, mostly the manufacturers take care of the product packaging. Liquid milk can be packaged in various types. Milk usually comes in cardboard cartons and boxes, but in some places, the more popular packaging of liquid milk in plastic bags. Other packaging includes glass and translucent bottles, plastic bottles, or tin cans. A client or retailer can reach out to a professional manufacturer to save themselves the cost of reproducing milk products. Since private label milk is highly profitable in the private label market, there are various manufacturers out there providing services for quality, premium, tasty, and organically-produced milk

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