Tea (Ready to drink)

Tea is the second most consumed drink in the world, after water, and this aromatic and fragrant drink originated in China in 2737 BC and is widely popular on this day. Depending on the oxidation, there are many types of teas such as oolong, green, yellow and black.

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Private label market and tea industry

Private label tea is rapidly growing with popularity in recent decades and it only continues to better the quality, taste, improve value and captivate the consumers. It is not surprising that private label is on the rise because it manages to capitalize on the best-in-class flavors, maintain consistency and fulfill customer expectations when it comes to convenience, right value and quality. When it comes to the US tea market roughly 80% of households buy tea, 50% of Americans drink tea on a regular daily basis and the US tea market is estimated to be some $ 10 billion by 2020.

Product variety and health benefits

Tea is the second most consumed drink in the world, after water, and this aromatic and fragrant drink originated in China in 2737 BC and is widely popular on this day. Depending on the oxidation, there are many types of teas such as oolong, green, yellow and black. In the United Kingdom tea is considered a cultural beverage and many other countries consume it on a daily basis such as Turkey, which is the largest tea-consuming country in the world. Per capita, some 7 pounds of tea per year is consumed in Turkey. Nearly half the US population consumes tea every day and black tea is the most consumed tea in comparison to other. Black, green and oolong are all caffeinated teas and are made from the same plant, they all vary in taste due to the difference in how the leaves are processed. There are also herbal teas which come from a variety of different plants and usually roots, leaves and flowers are used. Polyphenol substances are found in both caffeinated and herbal teas and these substances have antioxidant properties which may reduce certain chronic diseases. Consuming tea is very beneficial for a healthy heart, reduced risk of cancer and diabetes and it can help manage your weight.

Private label benefits and what it offers

Private label offers many advantages such as the reduce or even eliminated start up costs, lead times and research and development investment. Tea revenues will be immediate and it will help focus on building and marketing your own brand which will ultimately help differentiate your business and bring it on the market. Because tea is so widely consumed and has many health benefits it is a natural choice for companies to promote it, the market has many great opportunities with substantial profits. Private label provides a choice in blends, manages taste, packaging, label design, price, distribution and will translate your ideas into commercial product success. Private label tea market ensures the trust of their consumers by offering them something completely unique and different in which they have full control.

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